Us Weekly has affiliate partnerships. We receive compensation when you click on a link and make a purchase. Learn more!

Amazon Prime Day is officially back in action! Prime Big Deal Days will last from October 10-11, and deals are so good — many are even better than Black Friday prices!

It’s the perfect time to start your holiday shopping — or pick up a gift for a friend with a fall or winter birthday. Shop our favorite gifting deals for Prime Day below, featuring some of the biggest discounts available. Up to 84% off!

The Best Better-Than-Black Friday Gifting Deals for Prime Day

For Her

Shopping for your bestie? Your sister? Your mom or your significant other? Fashion lover? Beauty fan? We have gift ideas for you!

For Him

Whether you’re on the hunt for gifts for your dad, husband or another guy in your life, this is the sale to shop. From grooming to gaming, there are some killer deals!

For Anyone

Prepping early for a Secret Santa gift exchange? Need a gift for someone who’s notoriously hard to shop for? Universally-loved gifts like shower steamers or coffee samplers are here to help!

For Kids

Are you playing Santa Claus this year? Or maybe you need something for a niece, nephew or local toy drive! Either way, we have some amazing gift ideas for kids, from slime kits to tablets!

Looking for something else? Explore more amazing deals in the Prime Big Deal Days event here!

Shop With Us tip: Find the best gifts on Amazon personalized to your shopping history here!

Not done shopping? See more of our favorite products below:

Thank You!

You have successfully subscribed.

ncG1vNJzZmivp6x7tr%2FMmp6aspmjsm%2BvzqZmrKCfpXq4tdOhZK6rX6OyuL%2BOmqSasp%2BjerG%2ByKacZpyRrnqotcWtoKefXZmyorjSaA%3D%3D